Strategy of excess
Like a human algorithm, Hansje van Halem explores a huge number of variables until she finds the right ‘recipe’ for each project
There are many ways to look at the work of Hansje van Halem. You can succumb to its mesmeric surfaces, your gaze wandering among the interwoven lines that are its hallmark, or you can pick up the echoes of other periods in the history of graphic art, such as Op Art and West Coast Psychedelia.
Lowlands Festival programme cover, 2018.
Top: The Lowlands project is Van Halem’s biggest endeavour so far. Thanks to her collaboration with other designers, developers and animators she was able to take her approach to an unprecedented scale.
Silvia Sfligiotti, graphic designer, writer, Milan
Read the full version in Eye no. 98 vol. 25, 2019
Eye is the world’s most beautiful and collectable graphic design journal, published quarterly for professional designers, students and anyone interested in critical, informed writing about graphic design and visual culture. It is available from all good design bookshops and online at the Eye shop, where you can buy subscriptions and single issues. You can see what Eye 98 looks like at Eye Before You Buy on Vimeo.